Most of them can’t be seen from the front end, which is why a site can look perfect and still go unranked. We check every one, then fix what we find.
- 01
Crawling and site structure
Every page worth ranking is a few clicks from the home page, and no crawl is wasted on filters, duplicates or dead ends.
- 02
Indexing and canonicals
The pages you want in Google are in it, each with one clear address, and the ones you don’t want are kept out.
- 03
Redirects and broken links
Chains cut to a single hop, loops removed, and every lost page that still earns links sent somewhere useful.
- 04
Core Web Vitals
Loading, responsiveness and layout shift measured from real visits, and the slowest templates fixed first.
- 05
Mobile and JavaScript rendering
What Google’s smartphone crawler sees matches what your visitors see, scripts and all.
- 06
Structured data
Organization, product, service, article and breadcrumb markup that validates and matches the page.
- 07
Sitemaps and robots.txt
Sitemaps that list only the pages worth indexing, and crawl rules that block nothing by mistake.
- 08
AI crawler access
Rules for GPTBot, ClaudeBot, PerplexityBot and Google-Extended set on purpose, plus an llms.txt that maps the site.
- 09
Titles, descriptions and headings
One clear title and description for each page, cut to fit where Google cuts them.
- 10
Languages and regions
hreflang tags that pair each language version with its siblings, so the right one ranks in each market.